Fat Funny Marketer
Your ‘larger than life’
award-winning marketer
Marketing strategist | Turning strategy into action | Oh, and a bit of public speaking
Images by Toby Lee and TEDxBrayford Pool
I help businesses grow through strategy-led, creative marketing
Hi, I’m Rachael and since 2013, I’ve been turning ideas into clear plans that deliver better results.
Less ‘throw spaghetti at the wall’
No random posting, panicked launches or ‘let’s just try it’ mentally. I help you get clear on the plan before you do anything, so your marketing makes sense.
A strategy that works for you
No copy-paste frameworks here. Your strategy is built around your goals, audience and capacity… because what’s the point of a plan you can’t keep up with?
Better results, fewer headaches
When you know what you’re doing and why, everything feels lighter. Less stress, more confidence, and marketing that works without draining your soul.
Why work with me
Because I’m an award-winning marketer, TEDx speaker, and strategy-first thinker (basically, I’m here to make your ideas actually work)
I know my s***
- Chartered Marketer
- BA (Hons) degree and mini MBA in marketing
- Awards including Lincolnshire’s 30 Under 30 and The Printing Charity’s Rising Star
I share my expertise
- TEDx speaker
- Appeared on podcasts, local radio, and expert panels
- Spoken at local events
- Proven results scaling businesses
They love me. They really love me.
“Rachael’s knowledge of marketing is outstanding. She was able to apply this knowledge to fit in with my business, creating successful campaigns.”
Business Owner
“I recently worked with Rachael on a project and it’s definitely not going to be the last time. She was incredibly helpful, knowledgeable and went above and beyond to ensure the whole job went smoothly.”
Sales and Lead Generation Expert
“I have worked with Rachael on various projects over the last few months and I have to say she is a joy to work with. Her knowledge and attitude to solve problems is excellent and always delivered with a smile“
Ad Agency Owner
My specialities
I’m a generalist marketer, which means I work confidently across multiple channels, from SEO, Google and Meta ads, email marketing and direct mail, to social media and events planning. That said, my real bread-and-butter sits in these three areas:
Marketing planning + strategy
Some people want the plan. Others want it done for them. I can do both. I’ll either give you a clear, practical marketing plan you can confidently implement yourself, or I can take the strategy and bring it fully to life.
Personal branding
If you want to build credibility, show up as the expert in your space, and create a consistent presence online, I can help. Together, we’ll shape a personal brand that feels authentic, confident, and recognisably you.
Content creation
Creating content doesn’t have to feel exhausting or forced. I help you create content with purpose that is rooted in strategy, aligned with your brand, and designed to connect with the right people across the right platforms.
Projects I’m currently working on…
Content Creation
Helping a sports news website increase its online brand visibility through SEO and social media, creating videos that have garnered hundreds of thousands of views on TikTok and Instagram.
Marketing Strategy
Supporting an academic practitioner with strategic marketing and personal branding, focusing on clarity, confidence and sustainable visibility as they prepare to launch a new service.
Let’s chat strategy
While I do work full-time in marketing for a box company (yes, literally boxes), I also take on short and long term projects on the side. If you fancy a quick 15-minute chat, or you’re looking for a speaker who keeps things honest and engaging, drop your details below and I’ll be in touch.
